10. My production review

I was was given feedback on my work, giving me an outward perspective on what I had produced so far and what could be done better in order to improve my products further in a way that would keep the demands of the brief as the central focus.

MUSIC VIDEO FEEDBACK:

Ms Blackborow (Media Teacher):

WWW: Instantly understood the intertextual reference to silent movies, as this was very clear from the beginning.  Also, she was mostly content about the grading on both the performance bed and singular close ups (that imitate 35mm film).

EBI: Mentioned that there needs to be a better way to distinguish between the moments when the 'actors' in the movie were not in character, as this would be easier for the audience to understand.  Additionally, the ending dialogue created a bit of confusion; there should be degree of build-up, leading to her decision to reject her co-star's love, or else it feels too abrupt.  Also, there was an inconsistent grade between the extreme close-ups; one of these looked textured with the grain filter whereas another appeared as flat.
The order of which the text came up on the end card could be adjusted so it would be a lot easier to read

WEBSITE + SOCIAL MEDIA FEEDBACK:

Emma (Media Technician): 

WWW: Mentioned that there was a clear house style among the graphics, fonts and the site as a whole.  There is also a good sense of anchorage between texts and the additional audio-visual content on the site.

EBI: Suggested some technical elements could do with some adjustments.  The merchandise section on the home page was rather limited; these could be made clickable so they can expand and the prices should be linked to a cart if somebody wishes to buy an item.  Similarly, the sponsor images should be hyperlinked to their respective pages and there should be an embedded link in order to listen to the song.
In terms of the linked page, a few adjustments were also suggested which also related to links.  This included hyperlinking the various sponsors, changing the anchor link to go to the right location and hyperlinking the text that refers to my social media pages.

Ms Dymioti (Media Teacher):

EBI: Suggested a pair changes.  The first was to ensure that the logo in the corner did not appear as too subtle; to avoid this, it should be moved closer to the menu as this may also cause problems for those viewing on smaller screens.  The second critique was that the social media presence was lacking; more posts would generate a greater idea for the viewers on who the artist is and what they're all about.

The feedback was really useful in understanding what areas my products were strong in and others which were perhaps weaker and needed improving.  I will immediately attempt to remedy these issues, as this will be used to meet the demands of the brief and to maximize the audience appeal as much as possible.